What’s wrong with your proposal? May 31, 2021

If you’re copying and pasting words from your last proposal into your next proposal - you may not be doing what it takes to win. Think about these issues the next time you try to sell an idea.

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Why I’m not listening to you. May 25, 2021

The case for triggering, navigation and visual language in everything from websites and blogs to presentations and Podcasts.

You’re on word four of this post and you’re already so bored that you’ve tuned out entirely.

I’m not surprised, and you shouldn’t be either.

...

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Say this, not this May 18, 2021

Instead of using these well-worn corporate terms, try these less common, more interesting terms.

Do words actually matter? You bet your sweet bippy they do!

Word choice can jostle, nudge, action-ize an audience. Here’s a handy dandy infographic to get past overly common words.

#marketing ...

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Be a content speed demon. Stop writing. Start blueprinting. May 17, 2021

Sometime this week you’re going to stare at a screen and wonder what you should write next, and it’s going to drive you bonkers.

I hear some version of this story every day. “I have to create a proposal/blog post/presentation/story/web page” and I don’t know what to...

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4 Steps to creating a legendary story May 10, 2021

Storytelling is a vital and vibrant marketing communications tool you can use to connect with your audience, engage on a higher level and generate action.

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How to write a headline May 03, 2021

Headlines are your presentation’s most valuable real estate. They keep the audience focused and help them navigate.

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SpeakUp. Get Results.
Podcast and Radio Show – The Playbook – Episode 3
46:51
 
Toolkit – The very big list of presentation approaches Mar 25, 2021

How are you going to tell your story in a way that is arrests, engages and drives action? Here are a few options worth considering - examples in parenthesis. 

Putting together a presentation? Here’s a whole lotta inspiration for content approaches that arrest, engage and drive action.

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Toolkit – Next level presentation skills Mar 25, 2021

Your challenge - transform your idea so that your audience owns it. You'll need great persuasion skills. Here's my personal toolbox.


I’ve been coaching a load of tenured speakers of late. Many of them have the basics down – start with the audience, have a Point, sharpen with engagement...

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Different ways to be interesting in a presentation Mar 25, 2021

This is your toolbox of ways to engage, re-engage and activate.


You’re a great storyteller. Your Chapters begin with wonderful, easy-to-remember headlines. You make everything easy to scan and remember.

And that’s just for starters.

When it comes to the specific content of your...

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The 8 sins of an online meeting Mar 25, 2021

Don’t look like a ZOOM rookie. Avoid this stuff to create credibility and better engage people during your virtual meeting.


This actually happened to me last week.

I was on a Microsoft Teams video call conducting an interview. Early in the process, my colleague across the ocean paused and...

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How to make sure things don't go wrong in your next virtual presentation Mar 25, 2021

Do this stuff BEFORE you start your presentation – or you’re going to be left scrambling when your microphone cuts out for no reason.


Take a minute or three to read this infographic — it could make your next presentation amazing.

 

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4 Key ways to make your presentation more engaging Mar 25, 2021

Get your audience focused, paying attention and contributing - become the most interesting person they've met today.


People are going to tune out of your presentation. Here’s 4 things you can do to get them listening and engaged.

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Jigsaw Massive Graphic – How to cheat on an RFP Mar 25, 2021

Consider these...let’s call them “workarounds”... the next time you want to find a way to stand out from the crowd. 


“Well, they’ve been pretty specific about what they want in the RFP…”


So

Just because you have to follow the rules doesn’t you...

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